hi, i'm Alex Farrugia.that Diva? She’s me 👇🏻
Creating multi - media work that matters.That's my goal. Always has been, always will be.
I know how to connect with an audience.3+ years professionally community managing for brands in the Roblox space. 6 + years musical composing experience. 7 + years Video Editing experience. Adobe certified. My work has reached millions through 15 + news publications and even documentaries and congress.
If you have a message, let's get it across effectively.
Demo Reel (2025)
ROBLOX WORK
Roblox
I specialize in community management for brands and have worked with FreshCut, PGA Tour, Sour Patch Kids, RAINBOW Group (Winx Club), Dark Horse Comics, DressX, Feenix, plus a bunch of projects under NDA. I’m professional, know SEO inside out, and really get how communities and social media tick. I’m also super experienced in making content that actually connects with people.I’ve been featured on:- Rolling Stone
- NBC Third Hour
- CTV’s The Social
- Dangerous Games (2025)
- BlogTO
- TVO
- Time To Rally 2025
- Global News
- CrossplayI've helped with impressive titles like:- Girls Battlegrounds
- Piggy
- BLR
- FreshCut: Rapid Rumble
- DressGOI am known mostly for my work around safety, community management, and Roblox expertise.I’m super passionate about Roblox and often speak to kids in classes about it, sharing what I know and helping inspire the next generation of creators.I’m officially verified and recognized by Roblox staff for my work. That checkmark was not automatic!
Speaking work
Big Thoughts, Big Audiences
I have spoken in front of millions and I am deeply passionate about children’s online safety. When I was younger, there weren’t many advocates for kids my age, so I wanted to be that voice. I also had a bone disease that made things really tough, and Roblox became my escape - a place where I could be myself and have fun. Because of that, I want to make sure Roblox stays safe and welcoming for everyone.I hold a broadcasting degree & professional media training from Mohawk College.I am the main subject of Dangerous Games (2025) and have spoken in Congress and 16 + times on television about these important issues. I have and have had a large audience online, with extensive expertise in online platforms, I have spoken to numerous schools, helping to educate and inspire safe and supportive communities.Creating safe online spaces is not just my work. It is my mission through service.
Music
Making Some Noise Through Viral Music
About 12 years ago, I decided to start producing music under the name IHAM (which stands for "I’m Horrible At Music,") and use the alias TanookiAlex for my personal work and Roblox games. I also compose rock music in my free time under the name St Elmo’s Emo Fire.My songs have reached millions of streams, and I have hundreds of thousands of monthly listeners where I get to share my ideas and creativity.
Sound with purpose
Let's Make Some Noise.
There are numerous avenues to contact me:Email: [email protected] - Serious Inquiries OnlyLinkedIN (Follow me for exclusive insider Roblox Knowledge):"Alexandra Farrugia" [https://www.linkedin.com/in/alexandra-farrugia-b5ba3b290/]Instagram: TanookiAlexPlease do subscribe to my substack as well - I post regular Roblox insights. tanookialex.substack.com